The Northwest Arkansas Council’s online pop-up shop is now open through December 1st.
Made possible through a collaboration between a local print shop, a local team and artist Grayce Wylder, this pre-sale store is for anyone who proudly represents Northwest Arkansas both near and far. The exclusive release features hats and t-shirts with official Northwest Arkansas branding and hand-drawn illustrations of many recognizable and unique facets of the region.
The pop-up shop utilizes branding from the Council’s “Life Works Here” campaign, a national branding effort designed to raise awareness of Northwest Arkansas as one of the top places to live and work in the United States. The campaign aims to tell a cohesive and authentic story about all the things that are unique to NWA. The Council hopes to paint a picture of a region that’s innovating a forward-thinking way of living, working and playing and ultimately contribute to the success of local businesses, major employers, startups, cities, universities, restaurants and cultural institutions, and other residents of Northwest Arkansas.
All orders must be placed by 11:59 p.m. Sunday, Dec. 1st. Orders will be produced and shipped out by Friday, Dec. 13th.